About Joe

Updated June 15th, 2026

Entrepreneur.
Creator and host of communities.
Builder of internet programs that solve problems.

From humble beginnings, three core principles emerged — service, speed, and simplicity. These principles formed the bedrock of our company culture and the communities we serve.

Serving regulated Industries since 2010

Companies

Ingredient Depot

Founded in 2010. We deliver chemicals to companies, entrepreneurs, and governments that keep North America turning — the manufacturers and creators behind the products we use every day.

Art Pharma®

Our work with iodine and potassium iodide has evolved through several stages, beginning with early preparations sold on eBay in 2010. Since 2014, products are offered as government-authorized supplements manufactured privately.

Free and Wide-Open by Design Internet Programs

Communities

Reality Entrepreneur Community

Thank you everyone for visiting my about page. At Reality Entrepreneur I share principles and things I learned from my compliance-focused mindset serving regulated industries since 2010.

The Road To Live Series is a program designed to control the fear of public speaking in the business owners' way. It also allows for precise multi-entity content delivery, and is a structure that allows for complex messaging and creating content at scale in a cost-effective way.

Iodine Network Community

Iodine is a multi-layered mineral that’s crucial for our health—but it’s often misunderstood. Supplements, labels, dosages, restrictions, and regulations all add to the complexity—leaving both consumers and companies uncertain about what’s safe, effective, and responsible.

FYL Community

The FYL Community was created as a personal rebuild system for people who need something structured and different. Built for extreme cases, it is a free program for anyone living in unstable conditions, struggling to pay bills, or having difficulty meeting basic needs.

Articles & Resources

Personal Blog

Published on this site and shared across social platforms, these articles document the work and the lessons learned along the way, with the aim of opening discussion.